The Flavour you've been waiting for.
About us
Roxy® is an early-season apple variety born and bred in Nelson, New Zealand, featuring a vibrant pink-red colour and a crisp, juicy texture with excellent flavour.
Roxy® Flavour Chart
Seasonality Calendar
Roxy® is harvested from early to late February and available in market from February to July.
Roxy® apple Packaging
Why Roxy®?
Early Season Appeal
Harvested from early to late February across New Zealand, at least a week earlier than Royal Gala.
Infatuating Pink Color
Roxy® apples stand out with a vibrant pink colour, appealing to premium markets and high-end distribution.
Tested Variety
Roxy® was developed over 20 years.
Enriched Flavour
Roxy®’s heritage Gala roots give it enriched flavour and a bold, full-bodied taste.