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The Flavour you've been waiting for.

About us

Roxy® is an early-season apple variety born and bred in Nelson, New Zealand, featuring a vibrant pink-red colour and a crisp, juicy texture with excellent flavour.

Roxy® Flavour Chart

Seasonality Calendar

Roxy® is harvested from early to late February and available in market from February to July.

Roxy® apple Packaging

Why Roxy®?

Early Season Appeal
Harvested from early to late February across New Zealand, at least a week earlier than Royal Gala.
Infatuating Pink Color
Roxy® apples stand out with a vibrant pink colour, appealing to premium markets and high-end distribution.
Tested Variety
Roxy® was developed over 20 years.
Enriched Flavour
Roxy®’s heritage Gala roots give it enriched flavour and a bold, full-bodied taste.

Our Official Marketers

Contact our official marketers to express interest in Roxy® apples.
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